Building Owners & Managers
EV charging as a value-added service
As a building owner/manager, you are constantly looking for ways to provide good value for your existing customers and to attract new ones. Electric vehicle charging services are a great way to support both of these efforts. Now is the time to figure out how you can do this at your properties and get ready to provide these services when your customers start to ask for them.
The most challenging aspects of workplace charging are managing a process involving several parties and finding solutions that provide the greatest cost-benefit ratios and convenience for the building owners or tenants and their employees. Every workplace will have its own advantages and limitations. Therefore, there is no “one size fits all” solution, and instead every infrastructure project will have to be designed based on the case at hand. The good news is that electric utility companies are more actively supporting their customers in these projects.
How to proceed?
Gauge the Interest and connect with drivers
If you haven't yet received any requests from your tenants or any of their employees, it is time to gauge the general interest in WPC at your office complex or facility. Here are a couple of ideas of how to do this:
1. Install some visitor/public charging stations in a central location where people can notice them. After the installation, announce the availability of the stations through your publicity channels and invite users and people potentially interested in WPC to contact your company directly. You can also post the information request and contact information on the charging stations. Notice that no matter what kind of WPC setup you decide to later install, these pilot stations will still be valuable.
2. Work with employers to send out a survey to their employees about interest in WPC. You can use the Workplace Charging Survey questions and modify them to fit your case.
3. Contact your electric utility company to see what kind of programs they have and how they could help.
WPC Simple and Advanced Concepts
Workplace charging can be complicated but it doesn't necessarily have to be. We have seen several WPC projects get started with high hopes, only to get bogged down later with technical difficulties, cumbersome usage policies or higher than expected costs that have derailed the projects.
This is why we developed a supplier agnostic WPC Simple and Advanced concepts that provide a practical and cost effective framework to workplace charging. Visit our Tools page to learn more about the concepts and while you are there take a look at our other tools.
Federal Tax Credit
Notice that there is a federal tax credit for the cost of installing EV charging equipment. If you install EV charging equipment between 1-1-2017 and 12/31/2020 business properties are eligible for 30% (up to $30,000) tax credit of the project costs.
- Cost effective tenant service
Workplace charging is a new service for your tenants that many of their employees will appreciate. This can be set up very cost effectively by planning ahead, offering options and making material investments only after there is a need and commitment from your tenants.
- Tenant attraction and retention
Simply by offering options for workplace charging at your facilities, you will send the message that you are interested in providing solutions for both the present and future needs of your tenants. It is the most forward-thinking and proactive companies and employees that are moving to electric transportation, and these same qualities often make successful companies. These are the kind of tenants that you want to attract and retain.
- Build brand-new revenue streams
Helping your tenants offer workplace charging for their employees will provide new revenue opportunities. You can charge for the service and potentially add more paid parking spots to your lot.
- LEED points
Leadership in Energy and Environmental Design (LEED) building certifications assign value for the availability of workplace charging infrastructure at office buildings. Your facility can receive extra points for offering this service to your building users.
Looking for good publicity and a piece of the spotlight? Offering workplace charging options will set you up as a leader and your facilities as places to go. The best part of the story is that this all can be done with very small upfront investments.
Condominium and Apartment building charging
If you own, manage or develop condominium and/or apartment buildings, take a look at www.MUDCharging.com. It provides a lot of good info on how to approach EV charging for those properties.